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OUR STORY

We began our journey in West London in 2018 as an oddball clothing brand that was small in size but big on ethics. Along the way, our team and customers fell in love with our iconic tiny embroideries and we decided to dedicate our brand exclusively to those. Existential Thread as you know it was born… 


EVERYTHING EMBROIDERED ALL AT ONCE

Today we embroider that weird thing you love onto sustainable, premium garments. Tamagotchis. Skydiving. Jacket Potatoes. Moss Balls. The whole gang is here. So find your obsession and wear it (subtly) with pride. 


SUSTAINABILITY

Ethical manufacturing is at the core of everything we do. We’re proud to bring you clothing that is PETA approved, sweatshop-free, and delivered to your door in plastic-free packaging.  As part of our zero-waste policy, our products are made to order in 90% of cases, to ensure that we are not ‘making too much’ stuff that ends up in landfills.


GIVING BACK

We’re proud to work with Thread Ahead, an inspiring charity that works to reduce waste in the fashion industry by redirecting good quality, new clothing to refugees in need.